Tonight Alive - “Breaking & Entering” Mission
Hey Team!
Today is an exciting day for Tonight Alive. The band has released their first single off of their upcoming album What Are You So Scared Of?, “Breaking & Entering”. The song is available to purchase on iTunes and a music video for the track is now available too!
We need to get the word out there and let everyone know how great this single is! Please read the mission below. To signup, please send an email to the Fearless Records Street Team with “Breaking & Entering Single Release Mission Signup” in the subject line.
Mission Details
Signup Deadline: January 13th
Due Date: January 24, 2012
Prize: For completing this mission, you will receive a Tonight Alive sticker/poster bundle and a copy of Consider This. Also, the person who goes above and beyond and does the best job will get a pair of tickets to a future Tonight Alive concert.
Important Links:
- “Breaking & Entering” iTunes link: http://bit.ly/TAbreaking
- “Breaking & Entering” music video link: http://www.youtube.com/watch?v=dc6lhFWhofA
iTunes Promo
- “Like” the new single, “Breaking & Entering” on iTunes using Ping. If you don’t have an account on Ping, please make one. To “Like” the single, click the little button next to the “Buy” button and a drop down menu will appear, then select “Like”. (1 screenshot)
- Give the track a 5 star rating on iTunes. (1 screenshot)
- Leave a review of the track on iTunes. The idea is to encourage other people to buy it, so talk about how much you like the song. (1 screenshot)
Facebook Promotion
- Share the “Breaking & Entering” iTunes link on Facebook in a status update. In your status update, make sure you tag Tonight Alive and include the track title. To include the iTunes link in your status, copy and paste it into the text bar. After you paste it into the text bar, you can actually erase it from the text so that it looks cleaner. The link will still be attached, but just won’t be part of the text. (1 screenshot)
- Throughout the week do an additional 4 status updates on Facebook about the single. 2 of these updates should include the link to the music video. The other 2 status updates should have an image attached to it that relates to Tonight Alive or the single. This is an opportunity for you to get creative and make something yourself, however you can search online and find something you like to re-share too. Don’t do all these updates on the same day, spread them out throughout the week. Aim for one a day. (4 screenshots)
Tumblr Promo
- Post a picture of the new album cover for “What Are You So Scared Of?” on Tumblr. Make sure you tag #Tonight Alive and #Breaking & Entering. Make the image link to the single on iTunes or the music video. The idea is so that when people click the image it takes them to the single. (1 screenshot)
- Create your own artwork for the single “Breaking & Entering”. Make sure you tag #Tonight Alive and #Breaking & Entering. Also, make sure the image links to the single on iTunes or the music video. The idea is so that when people click the image, it takes them to the single. (1 screenshot)
